Inspiration Friday: Using Text in Design

Starting our first Inspiration Friday post – Lets look at an info graphic we came across about 14 principles of using text in your designs.

Text is often overlooked in Design, many people use it well, some use it badly!

This infographic is pays particular attention to using the best font size and creating an ideal line height!

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Source: Designmatic

We are a team of creatives and graphic designers – why not ask us how you can improve text in your designs, or better still, let us create you something different, interesting and impacting!

www.pixeldesignandprint.com

The Tactile Nature Of Print

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As John Keats so eloquently stated, “touch has a memory”.

Some 200 years on, we are able to understand some of the science behind this. Research shows that our recall of an advert is 28% higher when we can touch it, compared to viewing it on a screen*.

The tactile nature of print triggers more areas of the brain and helps us to remember the content of the material that we are holding.

Print your next marketing message on one of our super silky leaflets or smooth matt laminated flyers . It may mean that more clients remember what you have to say.

That’s the power of print.

http://www.pixeldesignandprint.com / http://www.printing.com / 01562 747411 / Kidderminster, Worcs DY11 6XB

Google opens it’s first store!

Google has opened its first physical store under its own brand name, based on Tottenham Court Road in London.

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The Google Shop is located in Currys PC World, and follows previous shop Chromezone in the same location in 2011, which then rolled out across the UK, and Android phone retail store Androidland in Australia.

The new store will showcase a selection of Google products including Chromebook laptops, the Nexus phone range and Android Wear watches.

There is also a Playpod featuring a Chromecast, where visitors can experiment with transferring video and images from their smart devices onto larger screens.

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Other features include mobile phone charge pods, a doodle wall which users can virtually “spray paint” to amend the Google logo then share via an animated GIF, a Google Earth screen and a GIF-generating photobooth.

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Alongside encouraging visitors to experiment with the Google range, the store will also be offering classes that teach people how to use the Google products, and develop other technology-based skills sets.

This starts with a MaKey MaKey children’s class, which teaches programming through the use of touchpads and circuits, and an Android Wear session which will show people how to use the technology, both taking place this weekend.

The interiors for the store are understood to have been designed by Google’s in-house design team. Google aims to open two more physical stores in Fulham, London and Thurrock, Essex, both within Currys PC Worlds.

Don’t know about you – but this looks like a fun place to visit!

Source: Design Week

Estate Agents – Great Marketing Idea!

One of our customers recently approached us with a great idea to keep in touch with their recent client’s and keep their loyal relationship going by producing some branded ‘Welcome to your new home’ cards!

Take a look!

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Quality design, Solid Branding and a Personal touch is all you need to engage with your customers. Talk to us!

www.pixeldesignandprint.com  /  01562 747411  /  Kidderminster DY11 6XB

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